KORE
This tier-one Internet consultant commands the online attention of the music and entertainment industry, as well as Fortune 1000 enterprises. But KORE needed a new brand message to reflect its substantial growth and technology advantage. We helped to develop strategy and positioning to relaunch the company as "The Elite Force of the Networked Economy." Following a coming out party at the Garden of Eden for 600 VIPs and ads in the Industry Standard, Magnus began an aggressive PR campaign. To date, we have secured coverage on ZDTV's Internet Tonight and Silicon Spin, Orange County Business Journal, Information Week and many more. Already, KORE has added offices, landed new business and dramatically raised its profile in the industry.